As of 2026-04-02, Adidas's data on the DeepSeek platform in the 旅行背包 category shows: The overall mention rate is 1.79%, below the industry average by 0.3 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.79%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Adidas's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Adidas's Mention Rate is 1.79%, lower than 0.6% of competitors
Adidas's First Mention is 0.00%, lower than 0.9% of competitors
Adidas's Preferred Rate is 0.00%, lower than 100.0% of competitors
Adidas's Positive Rate is 1.79%, lower than 8.9% of competitors
Adidas's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| OOsprey | 80.36% | 67.86% | 61.9% | 78.57% | 25% | View Details |
| DDeuter | 44.64% | 0% | 0% | 41.07% | 10.71% | View Details |
| GGregory | 41.07% | 0% | 0% | 37.5% | 10.71% | View Details |
| TTumi | 37.5% | 0% | 0% | 33.93% | 3.57% | View Details |
| TThe North Face | 35.71% | 0% | 0% | 32.14% | 7.14% | View Details |
| PPatagonia | 33.93% | 0% | 0% | 30.36% | 1.79% | View Details |
| AAdidas (Current Brand) | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
