As of 2026-04-01, 博世's data on the DeepSeek platform in the 家用电器 category shows: The overall mention rate is 42.86%, above the industry average by 40.0 percentage points, showing notable performance. The first mention rate is only 3.57%, it is recommended to enhance first-position exposure in AI model responses. Positive reputation significantly outperforms negative (positive 39.29% vs negative 3.57%), brand reputation is excellent. Among 6 competitors in the same category, 博世's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
博世's Mention Rate is 42.86%, lower than 0.6% of competitors
博世's First Mention is 3.57%, lower than 0.9% of competitors
博世's Preferred Rate is 4.76%, lower than 100.0% of competitors
博世's Positive Rate is 39.29%, lower than 8.9% of competitors
博世's Negative Rate is 3.57%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 海海尔 | 53.57% | 32.14% | 0% | 53.57% | 12.5% | View Details |
| 格格力 | 51.79% | 1.79% | 0% | 48.21% | 16.07% | View Details |
| 美美的 | 50% | 14.29% | 0% | 48.21% | 12.5% | View Details |
| 小小米 | 46.43% | 0% | 0% | 42.86% | 14.29% | View Details |
| 西西门子 | 44.64% | 1.79% | 4.76% | 41.07% | 7.14% | View Details |
| 松松下 | 44.64% | 0% | 0% | 44.64% | 5.36% | View Details |
| 博博世 (Current Brand) | 42.86% | 3.57% | 4.76% | 39.29% | 3.57% | View Details |
