As of 2026-04-01, Burberry's data on the DeepSeek platform in the 贝雷帽 category shows: The overall mention rate is 0.00%, below the industry average by 2.5 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (0.00%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, Burberry's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Burberry's Mention Rate is 0.00%, lower than 0.6% of competitors
Burberry's First Mention is 0.00%, lower than 0.9% of competitors
Burberry's Preferred Rate is 0.00%, lower than 100.0% of competitors
Burberry's Positive Rate is 0.00%, lower than 8.9% of competitors
Burberry's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| LLaulhère | 64.29% | 50% | 47.62% | 64.29% | 14.29% | View Details |
| KKangol | 60.71% | 16.07% | 9.52% | 60.71% | 8.93% | View Details |
| LLock & Co. Hatters | 25% | 0% | 0% | 25% | 1.79% | View Details |
| KKILTANE | 17.86% | 1.79% | 0% | 17.86% | 3.57% | View Details |
| 盛盛锡福 | 16.07% | 0% | 0% | 14.29% | 1.79% | View Details |
| TTonak | 16.07% | 0% | 0% | 14.29% | 0% | View Details |
| BBurberry (Current Brand) | 0% | 0% | 0% | 0% | 0% | View Details |