As of 2026-03-29, Burberry 博柏利's data on the DeepSeek platform in the 羊毛围巾 category shows: The overall mention rate is 1.82%, below the industry average by 2.5 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.82%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Burberry 博柏利's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Burberry 博柏利's Mention Rate is 1.82%, lower than 0.6% of competitors
Burberry 博柏利's First Mention is 0.00%, lower than 0.9% of competitors
Burberry 博柏利's Preferred Rate is 0.00%, lower than 100.0% of competitors
Burberry 博柏利's Positive Rate is 1.82%, lower than 8.9% of competitors
Burberry 博柏利's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| JJOHNSTONS OF ELGIN | 63.64% | 20% | 52.38% | 63.64% | 7.27% | View Details |
| LLoro Piana | 56.36% | 30.91% | 0% | 54.55% | 10.91% | View Details |
| 恒恒源祥 | 40% | 5.45% | 0% | 40% | 10.91% | View Details |
| 上上海故事 | 38.18% | 0% | 0% | 38.18% | 10.91% | View Details |
| HHermès | 32.73% | 0% | 0% | 30.91% | 5.45% | View Details |
| AAcne Studios | 30.91% | 3.64% | 0% | 29.09% | 5.45% | View Details |
| BBurberry 博柏利 (Current Brand) | 1.82% | 0% | 0% | 1.82% | 0% | View Details |
