As of 2026-04-03, Burt’s Bees's data on the DeepSeek platform in the 口红 category shows: The overall mention rate is 0.00%, below the industry average by 5.5 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (0.00%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, Burt’s Bees's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Burt’s Bees's Mention Rate is 0.00%, lower than 0.6% of competitors
Burt’s Bees's First Mention is 0.00%, lower than 0.9% of competitors
Burt’s Bees's Preferred Rate is 0.00%, lower than 100.0% of competitors
Burt’s Bees's Positive Rate is 0.00%, lower than 8.9% of competitors
Burt’s Bees's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 33CE | 51.92% | 0% | 0% | 50% | 25% | View Details |
| TTom Ford | 38.46% | 0% | 0% | 36.54% | 11.54% | View Details |
| YYSL | 36.54% | 7.69% | 4.76% | 21.15% | 25% | View Details |
| DDior | 30.77% | 21.15% | 14.29% | 30.77% | 13.46% | View Details |
| 完完美日记 | 25% | 0% | 0% | 19.23% | 7.69% | View Details |
| MMAC | 25% | 0% | 0% | 15.38% | 21.15% | View Details |
| BBurt’s Bees (Current Brand) | 0% | 0% | 0% | 0% | 0% | View Details |
