As of 2026-04-02, Dior's data on the DeepSeek platform in the 领带 category shows: The overall mention rate is 5.36%, above the industry average by 2.4 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (5.36%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Dior's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Dior's Mention Rate is 5.36%, lower than 0.6% of competitors
Dior's First Mention is 0.00%, lower than 0.9% of competitors
Dior's Preferred Rate is 0.00%, lower than 100.0% of competitors
Dior's Positive Rate is 5.36%, lower than 8.9% of competitors
Dior's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 金金利来 | 60.71% | 23.21% | 28.57% | 57.14% | 8.93% | View Details |
| 海海澜之家 | 42.86% | 0% | 0% | 41.07% | 10.71% | View Details |
| HHermès | 41.07% | 12.5% | 0% | 39.29% | 8.93% | View Details |
| GGUCCI | 41.07% | 7.14% | 0% | 35.71% | 10.71% | View Details |
| SStefano Ricci | 35.71% | 17.86% | 0% | 35.71% | 5.36% | View Details |
| RRalph Lauren | 33.93% | 0% | 0% | 32.14% | 10.71% | View Details |
| DDior (Current Brand) | 5.36% | 0% | 0% | 5.36% | 0% | View Details |
