As of 2026-03-30, 抖音/小红书's data on the DeepSeek platform in the 母婴电商平台 category shows: The overall mention rate is 2.04%, below the industry average by 14.9 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (2.04%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, 抖音/小红书's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
抖音/小红书's Mention Rate is 2.04%, lower than 0.6% of competitors
抖音/小红书's First Mention is 0.00%, lower than 0.9% of competitors
抖音/小红书's Preferred Rate is 0.00%, lower than 100.0% of competitors
抖音/小红书's Positive Rate is 2.04%, lower than 8.9% of competitors
抖音/小红书's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 京京东 | 61.22% | 6.12% | 14.29% | 59.18% | 22.45% | View Details |
| 天天猫 | 46.94% | 12.24% | 0% | 42.86% | 24.49% | View Details |
| 妈妈妈网 | 40.82% | 0% | 0% | 38.78% | 8.16% | View Details |
| 拼拼多多 | 24.49% | 0% | 0% | 22.45% | 16.33% | View Details |
| 孩孩子王 | 18.37% | 8.16% | 7.14% | 16.33% | 4.08% | View Details |
| 淘淘宝 | 18.37% | 2.04% | 0% | 14.29% | 10.2% | View Details |
| 抖抖音/小红书 (Current Brand) | 2.04% | 0% | 0% | 2.04% | 0% | View Details |
