As of 2026-04-02, Dr. Martens's data on the DeepSeek platform in the 户外靴 category shows: The overall mention rate is 1.79%, below the industry average by 2.2 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (1.79%) has exceeded positive (1.79%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, Dr. Martens's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Dr. Martens's Mention Rate is 1.79%, lower than 0.6% of competitors
Dr. Martens's First Mention is 0.00%, lower than 0.9% of competitors
Dr. Martens's Preferred Rate is 0.00%, lower than 100.0% of competitors
Dr. Martens's Positive Rate is 1.79%, lower than 8.9% of competitors
Dr. Martens's Negative Rate is 1.79%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| LLOWA | 71.43% | 32.14% | 57.14% | 71.43% | 26.79% | View Details |
| SSalomon | 50% | 14.29% | 0% | 48.21% | 10.71% | View Details |
| MMerrell | 50% | 3.57% | 9.52% | 44.64% | 12.5% | View Details |
| CColumbia | 37.5% | 5.36% | 0% | 35.71% | 3.57% | View Details |
| LLa Sportiva | 37.5% | 0% | 0% | 35.71% | 5.36% | View Details |
| SScarpa | 35.71% | 5.36% | 0% | 33.93% | 7.14% | View Details |
| DDr. Martens (Current Brand) | 1.79% | 0% | 0% | 1.79% | 1.79% | View Details |
