As of 2026-04-03, Essence's data on the DeepSeek platform in the 腮红 category shows: The overall mention rate is 1.92%, below the industry average by 0.8 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.92%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Essence's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Essence's Mention Rate is 1.92%, lower than 0.6% of competitors
Essence's First Mention is 0.00%, lower than 0.9% of competitors
Essence's Preferred Rate is 0.00%, lower than 100.0% of competitors
Essence's Positive Rate is 1.92%, lower than 8.9% of competitors
Essence's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| NNARS | 61.54% | 46.15% | 11.11% | 61.54% | 19.23% | View Details |
| 33CE | 51.92% | 0% | 0% | 48.08% | 13.46% | View Details |
| 倩倩碧 | 38.46% | 0% | 0% | 38.46% | 15.38% | View Details |
| SSUQQU | 34.62% | 13.46% | 38.89% | 34.62% | 9.62% | View Details |
| ffwee | 32.69% | 0% | 0% | 30.77% | 9.62% | View Details |
| ccanmake | 32.69% | 0% | 0% | 30.77% | 7.69% | View Details |
| EEssence (Current Brand) | 1.92% | 0% | 0% | 1.92% | 0% | View Details |
