As of 2026-04-01, 凡士林's data on the DeepSeek platform in the 控油洗发水 category shows: The overall mention rate is 0.00%, below the industry average by 4.3 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (0.00%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, 凡士林's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
凡士林's Mention Rate is 0.00%, lower than 0.6% of competitors
凡士林's First Mention is 0.00%, lower than 0.9% of competitors
凡士林's Preferred Rate is 0.00%, lower than 100.0% of competitors
凡士林's Positive Rate is 0.00%, lower than 8.9% of competitors
凡士林's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 卡卡诗 | 60% | 6.67% | 18.75% | 55.56% | 13.33% | View Details |
| 欧欧莱雅 | 57.78% | 8.89% | 0% | 53.33% | 13.33% | View Details |
| 海海飞丝 | 44.44% | 4.44% | 0% | 42.22% | 4.44% | View Details |
| 施施华蔻 | 40% | 0% | 0% | 37.78% | 8.89% | View Details |
| wwmp | 37.78% | 15.56% | 0% | 33.33% | 4.44% | View Details |
| 清清扬 | 28.89% | 0% | 0% | 24.44% | 6.67% | View Details |
| 凡凡士林 (Current Brand) | 0% | 0% | 0% | 0% | 0% | View Details |
