As of 2026-04-01, Fonterra（恒天然）'s data on the DeepSeek platform in the 黄油 category shows: The overall mention rate is 4.55%, below the industry average by 0.7 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (2.27%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Fonterra（恒天然）'s overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Fonterra（恒天然）'s Mention Rate is 4.55%, lower than 0.6% of competitors
Fonterra（恒天然）'s First Mention is 0.00%, lower than 0.9% of competitors
Fonterra（恒天然）'s Preferred Rate is 0.00%, lower than 100.0% of competitors
Fonterra（恒天然）'s Positive Rate is 2.27%, lower than 8.9% of competitors
Fonterra（恒天然）'s Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 总总统 | 47.73% | 13.64% | 25% | 47.73% | 11.36% | View Details |
| 安安佳 | 43.18% | 18.18% | 0% | 36.36% | 20.45% | View Details |
| 伊伊斯尼 | 40.91% | 4.55% | 12.5% | 38.64% | 6.82% | View Details |
| 银银宝 | 29.55% | 0% | 0% | 29.55% | 6.82% | View Details |
| BBordier | 22.73% | 2.27% | 0% | 20.45% | 6.82% | View Details |
| KKerrygold（金凯利） | 18.18% | 4.55% | 6.25% | 18.18% | 4.55% | View Details |
| FFonterra（恒天然） (Current Brand) | 4.55% | 0% | 0% | 2.27% | 0% | View Details |
