As of 2026-03-30, Hermès Plein Air's data on the DeepSeek platform in the 粉底液 category shows: The overall mention rate is 1.79%, below the industry average by 0.5 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.79%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Hermès Plein Air's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Hermès Plein Air's Mention Rate is 1.79%, lower than 0.6% of competitors
Hermès Plein Air's First Mention is 0.00%, lower than 0.9% of competitors
Hermès Plein Air's Preferred Rate is 0.00%, lower than 100.0% of competitors
Hermès Plein Air's Positive Rate is 1.79%, lower than 8.9% of competitors
Hermès Plein Air's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 健健卫臣 | 7.14% | 0% | 0% | 5.36% | 0% | View Details |
| EEstée Lauder Double Wear | 5.36% | 0% | 0% | 3.57% | 1.79% | View Details |
| II'M MEME | 5.36% | 0% | 0% | 3.57% | 0% | View Details |
| DDior Forever Skin Glow | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
| NNARS Soft Matte Serum | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
| CClé de Peau Beauté粉底 | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
| HHermès Plein Air (Current Brand) | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
