As of 2026-03-31, Hill's's data on the DeepSeek platform in the 宠物保健品 category shows: The overall mention rate is 1.85%, below the industry average by 4.1 percentage points, with significant room for improvement. The first mention rate is only 1.85%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.85%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Hill's's overall mention rate surpasses 5 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Hill's's Mention Rate is 1.85%, lower than 0.6% of competitors
Hill's's First Mention is 1.85%, lower than 0.9% of competitors
Hill's's Preferred Rate is 0.00%, lower than 100.0% of competitors
Hill's's Positive Rate is 1.85%, lower than 8.9% of competitors
Hill's's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 卫卫仕 | 31.48% | 20.37% | 15.79% | 31.48% | 12.96% | View Details |
| HHill's (Current Brand) | 1.85% | 1.85% | 0% | 1.85% | 0% | View Details |
| 渴渴望 | 0% | 0% | 0% | 0% | 0% | View Details |
| 蓝蓝氏 | 0% | 0% | 0% | 0% | 0% | View Details |
| 许许愿仔 | 0% | 0% | 0% | 0% | 0% | View Details |
| SSmartBones | 0% | 0% | 0% | 0% | 0% | View Details |
| SScience Diet | 0% | 0% | 0% | 0% | 0% | View Details |