As of 2026-03-31, Hoka's data on the DeepSeek platform in the 运动套装 category shows: The overall mention rate is 17.86%, above the industry average by 14.9 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (17.86%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Hoka's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Hoka's Mention Rate is 17.86%, lower than 0.6% of competitors
Hoka's First Mention is 0.00%, lower than 0.9% of competitors
Hoka's Preferred Rate is 0.00%, lower than 100.0% of competitors
Hoka's Positive Rate is 17.86%, lower than 8.9% of competitors
Hoka's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| LLululemon | 75% | 28.57% | 66.67% | 75% | 28.57% | View Details |
| NNike | 51.79% | 35.71% | 0% | 46.43% | 17.86% | View Details |
| 安安踏 | 46.43% | 7.14% | 9.52% | 42.86% | 10.71% | View Details |
| AAdidas | 46.43% | 0% | 0% | 39.29% | 17.86% | View Details |
| 迪迪卡侬 | 44.64% | 1.79% | 4.76% | 42.86% | 5.36% | View Details |
| UUnder Armour | 41.07% | 1.79% | 0% | 39.29% | 21.43% | View Details |
| HHoka (Current Brand) | 17.86% | 0% | 0% | 17.86% | 0% | View Details |
