As of 2026-04-02, 鸿星尔克's data on the DeepSeek platform in the POLO衫 category shows: The overall mention rate is 12.50%, above the industry average by 8.8 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (12.50%) is slightly higher than negative (7.14%), continue monitoring public sentiment. Among 6 competitors in the same category, 鸿星尔克's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
鸿星尔克's Mention Rate is 12.50%, lower than 0.6% of competitors
鸿星尔克's First Mention is 0.00%, lower than 0.9% of competitors
鸿星尔克's Preferred Rate is 0.00%, lower than 100.0% of competitors
鸿星尔克's Positive Rate is 12.50%, lower than 8.9% of competitors
鸿星尔克's Negative Rate is 7.14%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| RRalph Lauren | 87.5% | 32.14% | 33.33% | 85.71% | 21.43% | View Details |
| LLacoste | 73.21% | 48.21% | 23.81% | 71.43% | 14.29% | View Details |
| FFred Perry | 53.57% | 0% | 0% | 51.79% | 10.71% | View Details |
| BBrooks Brothers | 48.21% | 0% | 0% | 44.64% | 12.5% | View Details |
| TTommy Hilfiger | 46.43% | 0% | 0% | 46.43% | 7.14% | View Details |
| 优优衣库 | 42.86% | 0% | 0% | 42.86% | 10.71% | View Details |
| 鸿鸿星尔克 (Current Brand) | 12.5% | 0% | 0% | 12.5% | 7.14% | View Details |
