As of 2026-03-31, 花王's data on the DeepSeek platform in the 牙膏 category shows: The overall mention rate is 0.00%, below the industry average by 3.0 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (0.00%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, 花王's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
花王's Mention Rate is 0.00%, lower than 0.6% of competitors
花王's First Mention is 0.00%, lower than 0.9% of competitors
花王's Preferred Rate is 0.00%, lower than 100.0% of competitors
花王's Positive Rate is 0.00%, lower than 8.9% of competitors
花王's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 舒舒适达 | 60.71% | 0% | 0% | 55.36% | 14.29% | View Details |
| 云云南白药 | 55.36% | 23.21% | 0% | 55.36% | 12.5% | View Details |
| 冷冷酸灵 | 51.79% | 0% | 0% | 50% | 10.71% | View Details |
| 佳佳洁士 | 48.21% | 1.79% | 0% | 46.43% | 12.5% | View Details |
| 舒舒客 | 39.29% | 0% | 0% | 35.71% | 7.14% | View Details |
| 狮狮王 | 33.93% | 1.79% | 4.76% | 30.36% | 14.29% | View Details |
| 花花王 (Current Brand) | 0% | 0% | 0% | 0% | 0% | View Details |
