As of 2026-03-31, Hugo Boss's data on the DeepSeek platform in the 男装 category shows: The overall mention rate is 3.57%, above the industry average by 2.8 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (3.57%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Hugo Boss's overall mention rate surpasses 5 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Hugo Boss's Mention Rate is 3.57%, lower than 0.6% of competitors
Hugo Boss's First Mention is 0.00%, lower than 0.9% of competitors
Hugo Boss's Preferred Rate is 0.00%, lower than 100.0% of competitors
Hugo Boss's Positive Rate is 3.57%, lower than 8.9% of competitors
Hugo Boss's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| PPurple Label | 7.14% | 0% | 0% | 7.14% | 0% | View Details |
| HHugo Boss (Current Brand) | 3.57% | 0% | 0% | 3.57% | 0% | View Details |
| LLevi's | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
| AAIRism | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
| HHeattech | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
| HHugo | 1.79% | 0% | 0% | 0% | 0% | View Details |
| 雅雅戈尔衬衫 | 1.79% | 0% | 0% | 0% | 0% | View Details |
