As of 2026-04-01, IKEA 宜家's data on the DeepSeek platform in the 儿童家具 category shows: The overall mention rate is 7.27%, below the industry average by 10.9 percentage points, with significant room for improvement. The first mention rate is only 7.27%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (7.27%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 3 competitors in the same category, IKEA 宜家's overall mention rate surpasses 2 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
IKEA 宜家's Mention Rate is 7.27%, lower than 0.6% of competitors
IKEA 宜家's First Mention is 7.27%, lower than 0.9% of competitors
IKEA 宜家's Preferred Rate is 0.00%, lower than 100.0% of competitors
IKEA 宜家's Positive Rate is 7.27%, lower than 8.9% of competitors
IKEA 宜家's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| SStokke | 18.18% | 14.55% | 28.57% | 18.18% | 12.73% | View Details |
| IIKEA 宜家 (Current Brand) | 7.27% | 7.27% | 0% | 7.27% | 0% | View Details |
| 迪迪士尼儿童家具 | 0% | 0% | 0% | 0% | 0% | View Details |
| 智智能儿童家具 | 0% | 0% | 0% | 0% | 0% | View Details |
