As of 2026-03-31, Kamakura's data on the DeepSeek platform in the 衬衫 category shows: The overall mention rate is 1.79%, below the industry average by 6.9 percentage points, with significant room for improvement. The first mention rate is only 1.79%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.79%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Kamakura's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Kamakura's Mention Rate is 1.79%, lower than 0.6% of competitors
Kamakura's First Mention is 1.79%, lower than 0.9% of competitors
Kamakura's Preferred Rate is 4.76%, lower than 100.0% of competitors
Kamakura's Positive Rate is 1.79%, lower than 8.9% of competitors
Kamakura's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 优优衣库 | 48.21% | 3.57% | 0% | 46.43% | 14.29% | View Details |
| 海海澜之家 | 41.07% | 5.36% | 0% | 41.07% | 12.5% | View Details |
| BBrooks Brothers | 23.21% | 3.57% | 4.76% | 19.64% | 5.36% | View Details |
| RRalph Lauren | 23.21% | 0% | 0% | 21.43% | 3.57% | View Details |
| ZZARA | 17.86% | 0% | 0% | 17.86% | 0% | View Details |
| HH&M | 17.86% | 0% | 0% | 16.07% | 0% | View Details |
| KKamakura (Current Brand) | 1.79% | 1.79% | 4.76% | 1.79% | 0% | View Details |
