As of 2026-03-31, 快时尚（Zara/H&M/优衣库）'s data on the DeepSeek platform in the 滑雪服 category shows: The overall mention rate is 0.00%, below the industry average by 19.7 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (0.00%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, 快时尚（Zara/H&M/优衣库）'s overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
快时尚（Zara/H&M/优衣库）'s Mention Rate is 0.00%, lower than 0.6% of competitors
快时尚（Zara/H&M/优衣库）'s First Mention is 0.00%, lower than 0.9% of competitors
快时尚（Zara/H&M/优衣库）'s Preferred Rate is 0.00%, lower than 100.0% of competitors
快时尚（Zara/H&M/优衣库）'s Positive Rate is 0.00%, lower than 8.9% of competitors
快时尚（Zara/H&M/优衣库）'s Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| BBurton | 42.31% | 3.85% | 0% | 40.38% | 11.54% | View Details |
| 迪迪卡侬 | 32.69% | 13.46% | 5% | 32.69% | 15.38% | View Details |
| TThe North Face | 26.92% | 0% | 0% | 26.92% | 9.62% | View Details |
| PPatagonia | 21.15% | 1.92% | 5% | 19.23% | 7.69% | View Details |
| SSpyder | 21.15% | 0% | 0% | 15.38% | 0% | View Details |
| pphenix | 11.54% | 0% | 0% | 9.62% | 5.77% | View Details |
| 快快时尚（Zara/H&M/优衣库） (Current Brand) | 0% | 0% | 0% | 0% | 0% | View Details |
