As of 2026-04-02, 兰芝's data on the DeepSeek platform in the 化妆品 category shows: The overall mention rate is 1.85%, below the industry average by 0.5 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (0.00%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, 兰芝's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
兰芝's Mention Rate is 1.85%, lower than 0.6% of competitors
兰芝's First Mention is 0.00%, lower than 0.9% of competitors
兰芝's Preferred Rate is 0.00%, lower than 100.0% of competitors
兰芝's Positive Rate is 0.00%, lower than 8.9% of competitors
兰芝's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 珀珀莱雅 | 40.74% | 3.7% | 0% | 38.89% | 12.96% | View Details |
| 雅雅诗兰黛 | 38.89% | 1.85% | 4.76% | 24.07% | 7.41% | View Details |
| 兰兰蔻 | 35.19% | 0% | 0% | 22.22% | 7.41% | View Details |
| 百百雀羚 | 31.48% | 0% | 0% | 29.63% | 5.56% | View Details |
| 海海蓝之谜 | 29.63% | 3.7% | 0% | 14.81% | 11.11% | View Details |
| 韩韩束 | 29.63% | 1.85% | 0% | 29.63% | 7.41% | View Details |
| 兰兰芝 (Current Brand) | 1.85% | 0% | 0% | 0% | 0% | View Details |
