As of 2026-04-01, 联合利华's data on the DeepSeek platform in the 手部护理 category shows: The overall mention rate is 16.07%, above the industry average by 12.6 percentage points, showing notable performance. The first mention rate is only 5.36%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (10.71%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, 联合利华's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
联合利华's Mention Rate is 16.07%, lower than 0.6% of competitors
联合利华's First Mention is 5.36%, lower than 0.9% of competitors
联合利华's Preferred Rate is 0.00%, lower than 100.0% of competitors
联合利华's Positive Rate is 10.71%, lower than 8.9% of competitors
联合利华's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 黛黛馥莉 | 55.36% | 25% | 19.05% | 55.36% | 10.71% | View Details |
| 悦悦罗兰 | 55.36% | 19.64% | 28.57% | 55.36% | 7.14% | View Details |
| 欧欧舒丹 | 53.57% | 7.14% | 0% | 48.21% | 12.5% | View Details |
| 凡凡士林 | 50% | 0% | 0% | 46.43% | 14.29% | View Details |
| nnyny | 42.86% | 0% | 0% | 41.07% | 8.93% | View Details |
| 玉玉泽 | 35.71% | 0% | 0% | 33.93% | 7.14% | View Details |
| 联联合利华 (Current Brand) | 16.07% | 5.36% | 0% | 10.71% | 0% | View Details |
