As of 2026-04-01, 玛氏's data on the DeepSeek platform in the 夹心饼干 category shows: The overall mention rate is 3.57%, above the industry average by 0.3 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.79%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, 玛氏's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
玛氏's Mention Rate is 3.57%, lower than 0.6% of competitors
玛氏's First Mention is 0.00%, lower than 0.9% of competitors
玛氏's Preferred Rate is 0.00%, lower than 100.0% of competitors
玛氏's Positive Rate is 1.79%, lower than 8.9% of competitors
玛氏's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 奥奥利奥 | 66.07% | 32.14% | 4.76% | 60.71% | 16.07% | View Details |
| 格格力高 | 48.21% | 10.71% | 14.29% | 44.64% | 5.36% | View Details |
| 嘉嘉士利 | 35.71% | 1.79% | 0% | 33.93% | 10.71% | View Details |
| 闲闲趣 | 25% | 0% | 0% | 25% | 3.57% | View Details |
| 莱莱家 | 23.21% | 0% | 0% | 21.43% | 0% | View Details |
| 白白色恋人 | 21.43% | 0% | 0% | 19.64% | 1.79% | View Details |
| 玛玛氏 (Current Brand) | 3.57% | 0% | 0% | 1.79% | 0% | View Details |
