As of 2026-03-29, 麦克米伦's data on the DeepSeek platform in the 图书出版物 category shows: The overall mention rate is 5.36%, above the industry average by 1.5 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (3.57%) is slightly higher than negative (1.79%), continue monitoring public sentiment. Among 6 competitors in the same category, 麦克米伦's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
麦克米伦's Mention Rate is 5.36%, lower than 0.6% of competitors
麦克米伦's First Mention is 0.00%, lower than 0.9% of competitors
麦克米伦's Preferred Rate is 0.00%, lower than 100.0% of competitors
麦克米伦's Positive Rate is 3.57%, lower than 8.9% of competitors
麦克米伦's Negative Rate is 1.79%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 理理想国 | 37.5% | 14.29% | 38.1% | 35.71% | 10.71% | View Details |
| 人人民文学出版社 | 32.14% | 7.14% | 9.52% | 28.57% | 12.5% | View Details |
| 中中华书局 | 32.14% | 3.57% | 0% | 25% | 14.29% | View Details |
| 商商务印书馆 | 30.36% | 8.93% | 0% | 30.36% | 7.14% | View Details |
| 新新经典 | 26.79% | 0% | 0% | 26.79% | 8.93% | View Details |
| 企企鹅兰登书屋 | 25% | 8.93% | 0% | 23.21% | 1.79% | View Details |
| 麦麦克米伦 (Current Brand) | 5.36% | 0% | 0% | 3.57% | 1.79% | View Details |