As of 2026-03-31, 美津浓's data on the DeepSeek platform in the 户外服饰 category shows: The overall mention rate is 4.81%, above the industry average by 1.5 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (4.33%) has exceeded positive (0.48%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, 美津浓's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
美津浓's Mention Rate is 4.81%, lower than 0.6% of competitors
美津浓's First Mention is 0.00%, lower than 0.9% of competitors
美津浓's Preferred Rate is 0.00%, lower than 100.0% of competitors
美津浓's Positive Rate is 0.48%, lower than 8.9% of competitors
美津浓's Negative Rate is 4.33%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 始始祖鸟 | 42.86% | 28.57% | 14.29% | 39.29% | 23.21% | View Details |
| 凯凯乐石 | 39.29% | 8.93% | 23.81% | 39.29% | 17.86% | View Details |
| 骆骆驼 | 33.93% | 1.79% | 0% | 32.14% | 21.43% | View Details |
| 伯伯希和 | 32.14% | 0% | 0% | 28.57% | 19.64% | View Details |
| PPatagonia | 28.57% | 8.93% | 23.81% | 28.57% | 0% | View Details |
| 思思凯乐 | 23.21% | 5.36% | 0% | 23.21% | 3.57% | View Details |
| 美美津浓 (Current Brand) | 4.81% | 0% | 0% | 0.48% | 4.33% | View Details |