As of 2026-03-29, Michael Kors's data on the DeepSeek platform in the 双肩包 category shows: The overall mention rate is 9.09%, above the industry average by 6.9 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (5.45%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Michael Kors's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Michael Kors's Mention Rate is 9.09%, lower than 0.6% of competitors
Michael Kors's First Mention is 0.00%, lower than 0.9% of competitors
Michael Kors's Preferred Rate is 0.00%, lower than 100.0% of competitors
Michael Kors's Positive Rate is 5.45%, lower than 8.9% of competitors
Michael Kors's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| OOsprey | 63.64% | 27.27% | 10% | 61.82% | 20% | View Details |
| TThe North Face | 56.36% | 20% | 30% | 52.73% | 16.36% | View Details |
| JJanSport | 34.55% | 10.91% | 0% | 30.91% | 1.82% | View Details |
| TTumi | 34.55% | 0% | 0% | 34.55% | 10.91% | View Details |
| SSamsonite | 34.55% | 0% | 0% | 32.73% | 14.55% | View Details |
| NNike | 30.91% | 0% | 0% | 29.09% | 1.82% | View Details |
| MMichael Kors (Current Brand) | 9.09% | 0% | 0% | 5.45% | 0% | View Details |
