As of 2026-04-01, MUJI's data on the DeepSeek platform in the 凉鞋 category shows: The overall mention rate is 3.57%, below the industry average by 0.6 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (3.57%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, MUJI's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
MUJI's Mention Rate is 3.57%, lower than 0.6% of competitors
MUJI's First Mention is 0.00%, lower than 0.9% of competitors
MUJI's Preferred Rate is 0.00%, lower than 100.0% of competitors
MUJI's Positive Rate is 3.57%, lower than 8.9% of competitors
MUJI's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| BBIRKENSTOCK | 69.64% | 46.43% | 23.81% | 66.07% | 25% | View Details |
| TTeva | 64.29% | 19.64% | 28.57% | 58.93% | 14.29% | View Details |
| CCrocs | 55.36% | 0% | 0% | 50% | 16.07% | View Details |
| KKEEN | 53.57% | 3.57% | 0% | 50% | 14.29% | View Details |
| CClarks | 37.5% | 0% | 0% | 33.93% | 3.57% | View Details |
| EECCO | 35.71% | 0% | 0% | 32.14% | 0% | View Details |
| MMUJI (Current Brand) | 3.57% | 0% | 0% | 3.57% | 0% | View Details |
