As of 2026-03-29, 欧莱雅's data on the DeepSeek platform in the 高端护肤品 category shows: The overall mention rate is 1.79%, above the industry average by 0.0 percentage points, showing notable performance. The first mention rate is only 1.79%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.79%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, 欧莱雅's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
欧莱雅's Mention Rate is 1.79%, lower than 0.6% of competitors
欧莱雅's First Mention is 1.79%, lower than 0.9% of competitors
欧莱雅's Preferred Rate is 0.00%, lower than 100.0% of competitors
欧莱雅's Positive Rate is 1.79%, lower than 8.9% of competitors
欧莱雅's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 赫赫莲娜 | 41.07% | 5.36% | 0% | 28.57% | 10.71% | View Details |
| 海海蓝之谜 | 39.29% | 10.71% | 0% | 28.57% | 12.5% | View Details |
| SSK-II | 26.79% | 0% | 0% | 17.86% | 1.79% | View Details |
| 雅雅诗兰黛 | 26.79% | 0% | 0% | 14.29% | 3.57% | View Details |
| LLa Mer | 25% | 21.43% | 42.86% | 25% | 16.07% | View Details |
| 兰兰蔻 | 25% | 5.36% | 0% | 14.29% | 0% | View Details |
| 欧欧莱雅 (Current Brand) | 1.79% | 1.79% | 0% | 1.79% | 0% | View Details |
