As of 2026-03-29, 欧莱雅集团's data on the DeepSeek platform in the 化妆美容 category shows: The overall mention rate is 16.67%, above the industry average by 14.5 percentage points, showing notable performance. The first mention rate has reached 11.11%, indicating 欧莱雅集团 holds a high priority in user minds. Positive mention rate (16.67%) is slightly higher than negative (5.56%), continue monitoring public sentiment. Among 6 competitors in the same category, 欧莱雅集团's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
欧莱雅集团's Mention Rate is 16.67%, lower than 0.6% of competitors
欧莱雅集团's First Mention is 11.11%, lower than 0.9% of competitors
欧莱雅集团's Preferred Rate is 0.00%, lower than 100.0% of competitors
欧莱雅集团's Positive Rate is 16.67%, lower than 8.9% of competitors
欧莱雅集团's Negative Rate is 5.56%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 雅雅诗兰黛 | 35.19% | 3.7% | 0% | 18.52% | 7.41% | View Details |
| 韩韩束 | 35.19% | 1.85% | 0% | 29.63% | 9.26% | View Details |
| 珀珀莱雅 | 35.19% | 0% | 0% | 29.63% | 11.11% | View Details |
| 海海蓝之谜 | 29.63% | 3.7% | 0% | 12.96% | 11.11% | View Details |
| 毛毛戈平 | 27.78% | 0% | 0% | 20.37% | 3.7% | View Details |
| 赫赫莲娜 | 25.93% | 1.85% | 0% | 7.41% | 11.11% | View Details |
| 欧欧莱雅集团 (Current Brand) | 16.67% | 11.11% | 0% | 16.67% | 5.56% | View Details |
