As of 2026-03-31, 欧莱雅's data on the DeepSeek platform in the 男士香水 category shows: The overall mention rate is 0.00%, below the industry average by 2.9 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (0.00%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, 欧莱雅's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
欧莱雅's Mention Rate is 0.00%, lower than 0.6% of competitors
欧莱雅's First Mention is 0.00%, lower than 0.9% of competitors
欧莱雅's Preferred Rate is 0.00%, lower than 100.0% of competitors
欧莱雅's Positive Rate is 0.00%, lower than 8.9% of competitors
欧莱雅's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 爱爱马仕 | 60% | 41.82% | 61.9% | 58.18% | 9.09% | View Details |
| 香香奈儿 | 30.91% | 5.45% | 0% | 30.91% | 10.91% | View Details |
| LLe Labo | 30.91% | 0% | 0% | 29.09% | 10.91% | View Details |
| 迪迪奥 | 25.45% | 9.09% | 0% | 25.45% | 10.91% | View Details |
| DDior | 18.18% | 9.09% | 0% | 18.18% | 5.45% | View Details |
| HHermès | 18.18% | 3.64% | 4.76% | 16.36% | 1.82% | View Details |
| 欧欧莱雅 (Current Brand) | 0% | 0% | 0% | 0% | 0% | View Details |
