As of 2026-04-01, 珀莱雅's data on the DeepSeek platform in the 身体乳 category shows: The overall mention rate is 7.14%, above the industry average by 4.8 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (7.14%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, 珀莱雅's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
珀莱雅's Mention Rate is 7.14%, lower than 0.6% of competitors
珀莱雅's First Mention is 0.00%, lower than 0.9% of competitors
珀莱雅's Preferred Rate is 0.00%, lower than 100.0% of competitors
珀莱雅's Positive Rate is 7.14%, lower than 8.9% of competitors
珀莱雅's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 凡凡士林 | 42.86% | 5.36% | 0% | 42.86% | 10.71% | View Details |
| 黛黛馥莉 | 37.5% | 17.86% | 9.52% | 37.5% | 3.57% | View Details |
| 多多芬 | 37.5% | 1.79% | 0% | 37.5% | 10.71% | View Details |
| nnyny | 33.93% | 0% | 0% | 33.93% | 3.57% | View Details |
| 珂珂润 | 30.36% | 0% | 0% | 26.79% | 0% | View Details |
| 欧欧舒丹 | 28.57% | 3.57% | 0% | 28.57% | 5.36% | View Details |
| 珀珀莱雅 (Current Brand) | 7.14% | 0% | 0% | 7.14% | 0% | View Details |