As of 2026-03-31, Puma's data on the DeepSeek platform in the 童装 category shows: The overall mention rate is 3.57%, below the industry average by 1.6 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (3.57%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, Puma's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Puma's Mention Rate is 3.57%, lower than 0.6% of competitors
Puma's First Mention is 0.00%, lower than 0.9% of competitors
Puma's Preferred Rate is 0.00%, lower than 100.0% of competitors
Puma's Positive Rate is 0.00%, lower than 8.9% of competitors
Puma's Negative Rate is 3.57%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 巴巴拉巴拉 | 51.79% | 32.14% | 19.05% | 48.21% | 10.71% | View Details |
| 英英氏 | 48.21% | 3.57% | 9.52% | 48.21% | 8.93% | View Details |
| 安安踏儿童 | 48.21% | 1.79% | 0% | 48.21% | 8.93% | View Details |
| 安安奈儿 | 48.21% | 0% | 0% | 44.64% | 8.93% | View Details |
| 笛笛莎 | 46.43% | 0% | 0% | 42.86% | 12.5% | View Details |
| 戴戴维贝拉 | 41.07% | 0% | 0% | 33.93% | 8.93% | View Details |
| PPuma (Current Brand) | 3.57% | 0% | 0% | 0% | 3.57% | View Details |
