As of 2026-04-01, Purina's data on the DeepSeek platform in the 宠物零食 category shows: The overall mention rate is 1.96%, below the industry average by 2.1 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (1.96%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Purina's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Purina's Mention Rate is 1.96%, lower than 0.6% of competitors
Purina's First Mention is 0.00%, lower than 0.9% of competitors
Purina's Preferred Rate is 0.00%, lower than 100.0% of competitors
Purina's Positive Rate is 1.96%, lower than 8.9% of competitors
Purina's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 麦麦富迪 | 54.9% | 27.45% | 5% | 52.94% | 11.76% | View Details |
| 爵爵宴 | 49.02% | 15.69% | 35% | 47.06% | 7.84% | View Details |
| 顽顽皮 | 35.29% | 0% | 0% | 29.41% | 9.8% | View Details |
| 鲜鲜朗 | 33.33% | 0% | 0% | 33.33% | 7.84% | View Details |
| 诚诚实一口 | 29.41% | 0% | 0% | 29.41% | 9.8% | View Details |
| 皇皇家 | 25.49% | 3.92% | 0% | 21.57% | 3.92% | View Details |
| PPurina (Current Brand) | 1.96% | 0% | 0% | 1.96% | 0% | View Details |
