As of 2026-03-31, 企鹅图书's data on the DeepSeek platform in the 纸质书 category shows: The overall mention rate is 12.50%, above the industry average by 11.7 percentage points, showing notable performance. The first mention rate is only 3.57%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (8.93%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, 企鹅图书's overall mention rate surpasses 6 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
企鹅图书's Mention Rate is 12.50%, lower than 0.6% of competitors
企鹅图书's First Mention is 3.57%, lower than 0.9% of competitors
企鹅图书's Preferred Rate is 0.00%, lower than 100.0% of competitors
企鹅图书's Positive Rate is 8.93%, lower than 8.9% of competitors
企鹅图书's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 企企鹅图书 (Current Brand) | 12.5% | 3.57% | 0% | 8.93% | 0% | View Details |
| 企企鹅经典 | 3.57% | 0% | 4.76% | 3.57% | 0% | View Details |
| 译译文纪实 | 1.79% | 0% | 0% | 1.79% | 0% | View Details |
| 鼓鼓楼新悦 | 0% | 0% | 0% | 0% | 0% | View Details |
| 大大家小书 | 0% | 0% | 0% | 0% | 0% | View Details |
| 译译文经典系列 | 0% | 0% | 0% | 0% | 0% | View Details |
| 华华章 | 0% | 0% | 0% | 0% | 0% | View Details |
