As of 2026-04-02, 雀巢's data on the DeepSeek platform in the 休闲零食 category shows: The overall mention rate is 7.14%, above the industry average by 4.7 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (5.36%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, 雀巢's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
雀巢's Mention Rate is 7.14%, lower than 0.6% of competitors
雀巢's First Mention is 0.00%, lower than 0.9% of competitors
雀巢's Preferred Rate is 0.00%, lower than 100.0% of competitors
雀巢's Positive Rate is 5.36%, lower than 8.9% of competitors
雀巢's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 良良品铺子 | 67.86% | 12.5% | 33.33% | 64.29% | 16.07% | View Details |
| 三三只松鼠 | 60.71% | 14.29% | 0% | 58.93% | 17.86% | View Details |
| 洽洽洽食品 | 46.43% | 1.79% | 0% | 46.43% | 12.5% | View Details |
| 盐盐津铺子 | 46.43% | 0% | 0% | 46.43% | 12.5% | View Details |
| 无无穷食品 | 41.07% | 23.21% | 14.29% | 41.07% | 0% | View Details |
| 卫卫龙 | 35.71% | 0% | 0% | 35.71% | 8.93% | View Details |
| 雀雀巢 (Current Brand) | 7.14% | 0% | 0% | 5.36% | 0% | View Details |
