As of 2026-03-31, REI's data on the DeepSeek platform in the 折叠野营椅 category shows: The overall mention rate is 7.14%, above the industry average by 2.7 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (7.14%) is slightly higher than negative (1.79%), continue monitoring public sentiment. Among 6 competitors in the same category, REI's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
REI's Mention Rate is 7.14%, lower than 0.6% of competitors
REI's First Mention is 0.00%, lower than 0.9% of competitors
REI's Preferred Rate is 0.00%, lower than 100.0% of competitors
REI's Positive Rate is 7.14%, lower than 8.9% of competitors
REI's Negative Rate is 1.79%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| CColeman | 35.71% | 7.14% | 0% | 33.93% | 7.14% | View Details |
| SSnow Peak | 32.14% | 5.36% | 4.76% | 30.36% | 1.79% | View Details |
| 牧牧高笛 | 30.36% | 1.79% | 4.76% | 30.36% | 10.71% | View Details |
| 迪迪卡侬 | 28.57% | 3.57% | 4.76% | 28.57% | 12.5% | View Details |
| KKingCamp | 23.21% | 1.79% | 4.76% | 21.43% | 5.36% | View Details |
| NNaturehike | 23.21% | 0% | 0% | 21.43% | 0% | View Details |
| RREI (Current Brand) | 7.14% | 0% | 0% | 7.14% | 1.79% | View Details |
