As of 2026-03-31, The North Face's data on the DeepSeek platform in the 男装 category shows: The overall mention rate is 8.93%, above the industry average by 6.7 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (8.93%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, The North Face's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
The North Face's Mention Rate is 8.93%, lower than 0.6% of competitors
The North Face's First Mention is 0.00%, lower than 0.9% of competitors
The North Face's Preferred Rate is 0.00%, lower than 100.0% of competitors
The North Face's Positive Rate is 8.93%, lower than 8.9% of competitors
The North Face's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 海海澜之家 | 51.79% | 26.79% | 0% | 42.86% | 17.86% | View Details |
| 优优衣库 | 48.21% | 1.79% | 0% | 46.43% | 12.5% | View Details |
| 雅雅戈尔 | 46.43% | 3.57% | 4.76% | 44.64% | 12.5% | View Details |
| 杰杰尼亚 | 37.5% | 16.07% | 4.76% | 33.93% | 12.5% | View Details |
| 九九牧王 | 37.5% | 0% | 0% | 37.5% | 10.71% | View Details |
| 杰杰克琼斯 | 32.14% | 0% | 0% | 30.36% | 5.36% | View Details |
| TThe North Face (Current Brand) | 8.93% | 0% | 0% | 8.93% | 0% | View Details |
