As of 2026-04-01, Tumi's data on the DeepSeek platform in the 时尚配饰 category shows: The overall mention rate is 2.08%, below the industry average by 0.4 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (2.08%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, Tumi's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
Tumi's Mention Rate is 2.08%, lower than 0.6% of competitors
Tumi's First Mention is 0.00%, lower than 0.9% of competitors
Tumi's Preferred Rate is 0.00%, lower than 100.0% of competitors
Tumi's Positive Rate is 2.08%, lower than 8.9% of competitors
Tumi's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| HHermès | 37.5% | 14.58% | 33.33% | 35.42% | 0% | View Details |
| CCartier | 33.33% | 10.42% | 0% | 33.33% | 0% | View Details |
| CCHANEL | 31.25% | 0% | 0% | 29.17% | 0% | View Details |
| LLouis Vuitton | 29.17% | 12.5% | 0% | 29.17% | 0% | View Details |
| PPandora | 29.17% | 0% | 0% | 29.17% | 0% | View Details |
| SSprayground | 27.08% | 6.25% | 0% | 27.08% | 0% | View Details |
| TTumi (Current Brand) | 2.08% | 0% | 0% | 2.08% | 0% | View Details |
