As of 2026-03-31, 无印良品（MUJI）'s data on the DeepSeek platform in the 水果刀 category shows: The overall mention rate is 0.00%, below the industry average by 7.3 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (0.00%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, 无印良品（MUJI）'s overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
无印良品（MUJI）'s Mention Rate is 0.00%, lower than 0.6% of competitors
无印良品（MUJI）'s First Mention is 0.00%, lower than 0.9% of competitors
无印良品（MUJI）'s Preferred Rate is 0.00%, lower than 100.0% of competitors
无印良品（MUJI）'s Positive Rate is 0.00%, lower than 8.9% of competitors
无印良品（MUJI）'s Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 张张小泉 | 68.75% | 10.42% | 5.56% | 64.58% | 14.58% | View Details |
| 十十八子作 | 47.92% | 2.08% | 0% | 45.83% | 4.17% | View Details |
| 王王麻子 | 41.67% | 0% | 0% | 41.67% | 0% | View Details |
| 双双立人 | 39.58% | 16.67% | 0% | 33.33% | 10.42% | View Details |
| 京京瓷 | 22.92% | 2.08% | 0% | 22.92% | 8.33% | View Details |
| 苏苏泊尔 | 22.92% | 0% | 0% | 22.92% | 0% | View Details |
| 无无印良品（MUJI） (Current Brand) | 0% | 0% | 0% | 0% | 0% | View Details |
