As of 2026-04-01, 小红书's data on the DeepSeek platform in the 二手交易平台 category shows: The overall mention rate is 2.56%, below the industry average by 4.2 percentage points, with significant room for improvement. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Positive mention rate (2.56%) is slightly higher than negative (0.00%), continue monitoring public sentiment. Among 6 competitors in the same category, 小红书's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
小红书's Mention Rate is 2.56%, lower than 0.6% of competitors
小红书's First Mention is 0.00%, lower than 0.9% of competitors
小红书's Preferred Rate is 0.00%, lower than 100.0% of competitors
小红书's Positive Rate is 2.56%, lower than 8.9% of competitors
小红书's Negative Rate is 0.00%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 转转转 | 92.31% | 15.38% | 9.09% | 79.49% | 51.28% | View Details |
| 闲闲鱼 | 89.74% | 58.97% | 18.18% | 87.18% | 56.41% | View Details |
| 爱爱回收 | 66.67% | 2.56% | 0% | 58.97% | 48.72% | View Details |
| eeBay | 43.59% | 2.56% | 9.09% | 41.03% | 7.69% | View Details |
| FFacebook Marketplace | 41.03% | 0% | 0% | 38.46% | 7.69% | View Details |
| PPoshmark | 33.33% | 0% | 0% | 30.77% | 7.69% | View Details |
| 小小红书 (Current Brand) | 2.56% | 0% | 0% | 2.56% | 0% | View Details |
