As of 2026-03-31, 宜家家居's data on the DeepSeek platform in the 家装服务 category shows: The overall mention rate is 18.37%, above the industry average by 13.7 percentage points, showing notable performance. The first mention rate is only 0.00%, it is recommended to enhance first-position exposure in AI model responses. Negative mention rate (18.37%) has exceeded positive (0.00%), it is recommended to immediately initiate reputation repair. Among 6 competitors in the same category, 宜家家居's overall mention rate surpasses 0 brands. AIGeo recommends combining the above data to formulate targeted brand monitoring strategies to further enhance brand visibility and reputation in the AI search ecosystem.
宜家家居's Mention Rate is 18.37%, lower than 0.6% of competitors
宜家家居's First Mention is 0.00%, lower than 0.9% of competitors
宜家家居's Preferred Rate is 0.00%, lower than 100.0% of competitors
宜家家居's Positive Rate is 0.00%, lower than 8.9% of competitors
宜家家居's Negative Rate is 18.37%, higher than 96.3% of competitors
| Competitor | Mention Rate | First Mention | Preferred Rate | Positive Rate | Negative Rate | Actions |
|---|---|---|---|---|---|---|
| 聚聚龙装饰 | 71.43% | 44.9% | 50% | 71.43% | 2.04% | View Details |
| 索索菲亚 | 36.73% | 0% | 0% | 16.33% | 22.45% | View Details |
| 红红星美凯龙 | 28.57% | 8.16% | 0% | 0% | 28.57% | View Details |
| 缘缘环装饰 | 26.53% | 0% | 0% | 26.53% | 0% | View Details |
| 居居然之家 | 24.49% | 0% | 0% | 0% | 24.49% | View Details |
| 信信用家 | 20.41% | 10.2% | 0% | 18.37% | 0% | View Details |
| 宜宜家家居 (Current Brand) | 18.37% | 0% | 0% | 0% | 18.37% | View Details |
